Kick Starting Your Business with Crowdsourcing


    Today’s fast-paced marketplace demands that businesses think fast. Crowdsourcing can help all types of businesses keep on top of trends and stay competitive. This one-day course will show you how to leverage all types of crowdsourcing (including microwork, macrowork, crowdvoting, crowdcontests, crowdwisdom, and crowdfunding) to kickstart your business’ growth

What Will Students Learn?

Define what crowdsourcing is and its value to businesses

Determine when crowdsourcing makes sense for a project

Describe the crowdsourcing process

Identify platforms and social media tools that can support your crowdsourcing campaigns

Describe the major types of crowdsourcing, including microwork, macrowork, crowdvoting, crowdcontests, crowdwisdom, and crowdfunding

• Attract and engage your crowd

What Topics are Covered?

What is crowdsourcing?

The crowdsourcing process

Choosing your crowdsourcing platform

Types of crowdsourcing (microwork, macrowork, crowdvoting, crowdcontests, crowdwisdom, and crowdfunding)

Social media and crowdsourcing

Engaging the crowd

• Test driving